Our Story

We’ve always had a passion for our planet and as a business a continual commitment to challenge the status quo. We’ve set out to create more sustainable
solutions that benefit both the earth and your daily life. Providing Americans with more sustainable options for everyday household items.

Hero™ I Was A Milk Jug™ was developed for two main reasons:

1. To reuse the plastic we already have by turning it into a recycled product at an affordable price.

2. To transform the trash bag category into a solution for recycled plastic use—by making trash bags from recycled plastic!

Our Pledge

Quality, Affordability & Sustainability

Make A Difference

Americans work hard to recycle plastic containers — but despite these efforts, around 78% of collected plastic still ends up in landfills, and another 12% is incinerated.

Instead of creating more plastic from fossil fuels, we have the opportunity to reuse what already exists.

Small Change, Big Impact

At Hero™ I Was A Milk Jug™, our mission is to revolutionize how trash bags are made — by using pre-used, recycled plastic.

Thanks to our advanced 5-layer technology, we produce a thinner, stronger bag that uses less plastic than most conventional options.

Choosing Hero™ I Was A Milk Jug™, proudly made in the USA, is a small but powerful step toward a better planet for future generations.

85%

of test consumers found that
Hero™ I Was A Milk Jug™ trash
bags worked as well, or
better than their current

We sampled Hero™ I Was A Milk Jug™ trash bags
across 33 states and here’s what consumers told us

Browse Hero™ Trash Bags

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Hero™ Trash Bags

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Get in touch

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